Why the camera changes everything.
No Immediate Feedback
It offers no feedback, so there is no way to judge how the message is being received
Your Own Worst Critic
No one likes how they look or sound on camera, so there is an automatic aversion to the final product
Recorded for Prosperity
We want perfection because it is being recorded and will have a long shelf life
What is driving this video proliferation?
Video is Powerful & Personal
The medium itself is powerful and personal. Consider how much time you spend viewing videos today versus even five years ago. The age of YouTube has created an expectation that you can always watch rather than read.
Everyone wants to hear from the decision makers, the doers, the C-suite executives… and more and more often, that means speaking on camera.
Corporate Cultures are Making Room
Even corporate cultures are making room for video. Corporate YouTube and Vimeo channels, and myriad social media opportunities vie with webinars, videoconferencing, and TED Talks for content.
Video chat applications have completely revamped the hiring process across all verticals.
Unprecedented Marketing Opportunities
For the marketing department, it’s a virtual video heaven with unprecedented avenues to get your message out there.
But what happens if your messenger is about as dynamic on camera as a ham sandwich?
How the Digital Presence Program can help!
Learning how to communicate through a camera is becoming an essential business skill. Yet, presenting via video combines two things most people hate: public speaking and being on camera.
The Digital Presence Program will provide the tools, techniques and insight into what works and what doesn’t work on camera. Best part, many of these tools and techniques can be used in any presentation or performance – whether you can look your audience in the eye or have to imagine them on the other side of a lens.
– Program Options –
Digital Presence Accelerator
The Digital Presence Accelerator is a 90-minute online on-camera media training course – available June 30, 2020 – select below for more information:
Digital Presence Workshop
The Digital Presence Workshop is a 4-hour group learning on-camera media training workshop for business professionals – available now in Los Angeles, Washington DC and London – select below for more information:
Digital Presence Masterclass
The Digital Presence Masterclass is a 6-week online on-camera media training course – COMING SOON – select below for more information:
Digital Presence Coaching
Digital Presence Coaching is virtual or in-person one-on-one coaching for those needing personalized support and training in the area of on-camera video presentation – available now in Los Angeles, Washington DC and London – select below for more information: